Our Solution

A circular food economy
that actually works.

I-Cycle connects imperfect produce to delighted consumers — with a business model that makes the whole system more sustainable, one snack at a time.

The Model

Source → Transform → Deliver.

01
🌾

Source

We partner with King County farmers and grocery stores to collect imperfect-looking produce on a scheduled pickup basis. Farmers get paid for product they'd otherwise discard. Grocers reduce shrinkage. Everyone wins before processing even begins.

02
🏭

Transform

Our kitchen converts rescued produce into beet chips, spinach chips, coconut chips, strawberry banana chips, and six varieties of fruit-and-vegetable smoothies. No artificial ingredients. No wasted input. Maximum nutritional value preserved.

03
📦

Deliver

Customers subscribe via our mobile app for weekly deliveries, or find I-Cycle at retail locations and fitness studios across the Seattle Eastside. Two channels, two consumer journeys, one mission.

Our Products

The full product line.

🥕 Chips

Made from surplus vegetables that failed cosmetic grading — but are nutritionally identical to shelf-quality produce. Dried and lightly seasoned, with no artificial additives.

Beet Chips Spinach Chips Coconut Chips Strawberry Banana Chips

Unit economics (retail): $10 retail price · $3 cost of goods · 70% gross margin · $3.50 net profit after taxes & depreciation

I-Cycle chip lineup

🥤 Smoothies

Six smoothie varieties built around whatever imperfect produce we source each season. Fruit-and-vegetable blends designed for health-conscious consumers who want nutrition and convenience without the premium price.

Green Smoothie Mango Smoothie Strawberry Smoothie Lean Smoothie Life Smoothie Flush Smoothie

Subscription economics: $40/month · 4 deliveries · $14.50 net profit per subscriber · $600 LTV over avg. 15-month lifetime

I-Cycle smoothie lineup
By the Numbers

The business in 2025.

$900K
Total Annual Revenue
(2025)
70%
Gross Margin across
all products
250+
Tons of produce
rescued from waste
$600
Lifetime value per
subscriber (avg. 15 mo.)
$500K
Retail Revenue
50K units
$400K
Subscription Revenue
10K subscribers
$4.5M
Post-money valuation
(5× revenue)
$450K
Raising for 10% equity
to fund expansion
Go to Market

Two channels, one mission.

📱 App-Based Subscriptions

  • Customers select their preferred produce types and snack formats
  • Weekly or bi-weekly delivery to home or office
  • $40/month subscription — 4 deliveries, customizable each cycle
  • Farmers use the same app to schedule produce pickups
  • Contributes 44% of total revenue ($400K in 2025)

🛒 Retail Locations

  • Grocery stores across Sammamish, Kirkland, Bellevue, Redmond, and Seattle
  • Fitness studios and wellness gyms — a natural fit for health-conscious customers
  • $10 retail price per unit across all chip varieties
  • 50K units sold in 2025 generating $500K revenue
  • Contributes 56% of total revenue — largest and fastest-growing channel
Competitive Advantage

Why I-Cycle wins.

🤝
Supplier Relationships
Direct partnerships with King County farmers and grocers give us a cost-advantaged, consistent supply of imperfect produce that competitors can't easily replicate.
💰
Cost Advantages
Purchasing surplus produce at below-market rates drives a 70% gross margin — enabling competitive pricing and significant promotional flexibility.
💚
Brand & Mission
Eco-conscious consumers in the Seattle Eastside actively seek brands aligned with their values. I-Cycle's sustainability story isn't a marketing tagline — it's the operating model.
I-Cycle products
Retail Footprint

Already across the Eastside.

I-Cycle has established retail presence at locations spanning Sammamish, Kirkland, Bellevue, Redmond, and into Seattle — with the expansion roadmap targeting additional grocery and fitness partners through 2026.

Carry I-Cycle in Your Store →
I-Cycle retail location map
Get Involved

Partner with I-Cycle.

We're looking for farmers, grocers, fitness studios, and city officials who want to be part of a more circular food economy. Reach out — we'd love to talk.

See Partnership Options →